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Embrace the rhythm of every moment with 24/7, our inspired interpretation of 724. Fresh, luminous, and effortlessly sophisticated, this fragrance captures the energy of a city that never sleeps while maintaining an air of refined elegance. It's a scent designed to carry you confidently from morning meetings to evening adventures—every hour of the day.
The fragrance opens with a sparkling blend of aldehydes and Calabrian bergamot, delivering a clean, airy freshness that feels bright and invigorating. At its heart, a graceful bouquet of Egyptian jasmine, mock orange, and sweet pea adds a soft floral sophistication, creating a perfectly balanced composition that is both modern and timeless.
As it settles, white musk and sandalwood provide a smooth, comforting finish, leaving behind a clean, velvety trail that lingers beautifully on the skin. The result is a fragrance that feels effortlessly polished, making it an ideal signature scent for any season or occasion.
Fragrance Family: Fresh Floral Musk
Top Notes: Aldehydes, Calabrian Bergamot
Middle Notes: Egyptian Jasmine, Mock Orange, Sweet Pea
Base Notes: White Musk, Sandalwood
Fresh. Radiant. Made for every moment.
Embrace the rhythm of every moment with 24/7, our inspired interpretation of 724. Fresh, luminous, and effortlessly sophisticated, this fragrance captures the energy of a city that never sleeps while maintaining an air of refined elegance. It's a scent designed to carry you confidently from morning meetings to evening adventures—every hour of the day.
The fragrance opens with a sparkling blend of aldehydes and Calabrian bergamot, delivering a clean, airy freshness that feels bright and invigorating. At its heart, a graceful bouquet of Egyptian jasmine, mock orange, and sweet pea adds a soft floral sophistication, creating a perfectly balanced composition that is both modern and timeless.
As it settles, white musk and sandalwood provide a smooth, comforting finish, leaving behind a clean, velvety trail that lingers beautifully on the skin. The result is a fragrance that feels effortlessly polished, making it an ideal signature scent for any season or occasion.
Fragrance Family: Fresh Floral Musk
Top Notes: Aldehydes, Calabrian Bergamot
Middle Notes: Egyptian Jasmine, Mock Orange, Sweet Pea
Base Notes: White Musk, Sandalwood
Fresh. Radiant. Made for every moment.